During this past Sunday’s HBO premiere of Game of Thrones Season 3 Episode 3, a group of rogues sang a song called “The Bear and the Maiden Fair,” a boisterous drinking song popular in Westeros. After the episode’s dramatic SPOILER ALERT SPOILER ALERT conclusion, an especially boisterous, fully-rocked-out version of the song played over the closing credits, courtesy of The Hold Steady — in a hipsters-meets-Lannisters treatment previously journeyed to via The National’s “Rains of Castamere.” Wired explores the phenomenon smartly, and reveals the news that the Hold Steady’s version will be available in our world’s version of celebrating Ye Olde Mystical Tymes — for Record Store Day on April 20.
